Profiting From Private Label Rights
Most internet marketers are now familiar with Resell Rights andMaster Resell Rights, but recently there has been a new trendfor “Private Label Rights”.
Private Label Rights take the concept of profiting from otherpeoples work one step further. They give you the raw data, themeat of the product, and allow you to claim it as your own!
Private Label Rights are an incredible asset to the marketersarsenal. They give you all the benefits of having your ownproduct without the time and effort of creating it yourself. Andyou don’t get the main problem of “vanilla” resell rights, thatof everyone selling the same products.
With the rights to these products you are free to include allthe modifications you wish. You can include all the links youwant, any graphics you wish and any new content (or editexisting content). And after all this you can place a “(C) YourName” message to really stamp home the message that this is YOURwork.
However a little more work is required to turn this data into afinished, saleable book or application. It’s not a matter ofbranding your name and uploading a website – but the smallamount of extra effort is well worth it.
Private Label materials can include Source Code to software,text to information products, graphical files, and more. Eachhas it’s own advantages and disadvantages.
Source Code will take some knowledge in order for you to`compile` the code into a finished software product, and for youto modify it to your specifications. For the average Marketerthis would involve hiring a third party to do this for you,adding to the time and cost. However, software has a higherperceived value than an e-book or report.
Graphical files also take some ability to modify. Sometimes theyare supplied as a raw image in JPG, BMP or GIF format. Anygraphics program can load these and you can usually performsimple modifications.
A more powerful solution is to have the graphic supplied as aPhotoshop file. This contains a greater amount of information,and you can edit the graphic to a greater extent. Unfortunatelyyou need a copy of Photoshop to do this.
Text files for eBooks, Articles and Reports are much easier towork with. For example:
1. You can brand the book with as many links, affiliateprograms, back-end sales, or content as you wish.
2. You can split the content and provide it as an e-coursedelivered by autoresponder. You can charge for this, or use itfor list-building and further sales.
3. You can place the content online and build info-packedwebsites, perhaps profiting from the traffic via advertising,such as Google’s AdSense program.
4. You can mix-and-match these, building a site selling YOURbranded product, that also captures the visitors e-mail addressand provides an e-course (which links back to the paid product).Articles on your site will help the search-engines find and rankyou. All this can be accomplished with the Private Label Content!
As you can see, there are many possibilities.
It’s not even hard to create the actual product. The easiestmethod is to build a web page from the raw text, using aweb-page editor. There are many free web building tools, andyour system probably includes FrontPage or similar.
This web page can then either be used “as is” or turned into anexecutable file with a simple ebook creator program. There aremany available, such as Easy Ebook Creator or Jimmy Browns EbookCreator.
Another alternative is to use an Acrobat compatible tool tocreate a PDF file. You can either use Acrobat itself, or you candownload a free utility. These can convert the webpage youcreated with ease. Some PDF tools will install a printer driver,so you just print the finished webpage through this `fake`printer, which in turn creates a complete PDF file.
( You can get Web Page Tools, PDF tools and Ebook tools freefrom http://www.memberssite.net )
PDF files have the advantage of being cross-platform compatible;meaning unlike an EXE file it can be viewed on a PC, or a MAC.
A number of new sites have appeared selling Private LabelRights. Usually they’re available as a one-off charge for aselection, or via a monthly membership program.
Two of the best are:
1. Info Go Round This Private Label site specialises inproviding articles on a number of subjects. These articles canbe used in autoresponders, on webpages, or compiled intocomplete ebooks. You don’t have to include any copyrightinformation as the content is yours to brand as your own. Onefeature that sets this site apart is its members requests andcreates content. Each member is allowed to contribute onearticle per month and in exchange the membership for that monthis free. This site doesn’t have to cost you a cent! Try it at: http://www.netpreneurnow.com/infogoround.html
2. Push Button Health This Private Label site is focused on theHealth and Wellbeing niche. Each month you are supplied with twocomplete products on hot topics such as Hair Loss, Obesity,Arthritis, etc. These guides are in demand and even come withprofessional written sales copy so you can create the websiteswith ease! Health is a far bigger niche than Internet Marketing,and the possible profits are equally large. View at: http://www.netpreneurnow.com/health.html
Private Label Rights are the most exciting development inInformation Product publishing in recent times. With little workyou can have complete products and sites in hot topics, savinghours of development time and thousands in costs. Everyone wins!
About the Author
StuartReid is the creator of “The Instant Marketing Library” – yourone-stop source for quality e-books, reports and guides… allfree! To claim your copy of the latest edition please visit:http://www.InstantMarketingLibrary.com
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