As Palm puts more and more jumps and move toward dethroning the king of smartphones in the hardware segment of the market, by agreeing to sell Amazon.com Pre Palm for $ 100 (with a Sprint contract 2 years), Apple continues to reign in the software market, at least when it comes to smartphone applications, ie.
Recently, the Apple iTunes App Store marked its 2 billionth download. The one billionth download application for the iPhone only occurred only months before – April 23, 2009 to be precise. Paid to the question whether a billionth 3 or even 4 or 5 billionth download application iPhone will occur before the end of this year.
When an iPhone user with notches Criterion 1 billion, Apple gave him (or her) as a whole flock of free goodies from Apple. "The two billionth downloader blessing same? The press release from Apple in the achievement does not mention anything about it, so is doubtful. Maybe for the one billionth (with its two-week campaign of promotion that preceded it) Apple thought it needed the extra push to get applications discharged.
But now that the iTunes App Store looks like the iPhone itself, to have a life, perhaps Apple sees no need to offer such incentives. If well, probably right. With 85,000 applications and more than 125,000 members of Apple's iPhone Program Developers serving over 50 million users iPhone and iPod Touch worldwide marketing is little they can do at this point that is equal to the chain reaction of word of mouth (or rather, word-of-text) has already begun.
Analysts say Microsoft, Symbian and even RIM are so focused on the game OS – with, especially in today's news, 30 devices new smart phone slated for release next year, running Windows Mobile 6.5 – which are lagging well behind Apple in terms of fun and useful applications for use in its smartphones. Even Google, probably the most likely to produce a similar range of applications for its Android operating system, still has a lot of catching up.
Corey Bruhn is the owner of iPhone Mobile Mob, http://www.iphonemobilemob.com, who specializes in reporting news, updates and unique features of the Apple iPhone. Download our FREE iPhone Ebook to find out more about your iPhone.
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